SmarterComics

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iPad / iPhone App for "The Long Tail" from SmarterComics

http://www.smartercomics.com/TheLongTail

Link to iTunes:

http://itunes.apple.com/us/app/smartercomics-for-ipad/id436845134?mt=8&ls=1#

Have you always waned to read WIRED Editor-in-Chief Chris Anderson's groundbreaking book "The Long Tail," but could never find the time? Luckily, SmarterComics has created a comic book version for your iPad. The visual power of comics helps you speed through the main points without neglecting the details. What would take you 10 hours to read in plain text...

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Related topics : chris anderson long tail book / chris anderson the long tail wired / book the long tail

The Long Tail from SmarterComics

http://www.smartercomics.com/TheLongTail

Now in comic format, this 2006 New York Times bestseller introduced the business world to a future that's already here. It explains why the focus of Internet commerce is not on hits but on misses—the long tail of the demand curve -- and illuminates the reasons behind the success of niche operations like Amazon.com, iTunes, and Netflix. A must-read for every entrepreneur and manager!

In the era of pre-Internet, businesses focused on providing lots...

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Related topics : long tail serving niche markets