IAB - Interactive Advertising Bureau
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12 selected videos
2011 IAB Long Tail Alliance Fly-In
The 2012 IAB Long-Tail Fly-In is June 4 & 5, 2012 in D.C. For more info & to register: http://www.iab.net/flyin
For the third annual IAB Long Tail Alliance Washington Fly-In, the IAB assembled 56 small publishers to tell their elected representatives about the important role played by the advertising-supported Internet in empowering small business growth in America.
Related topics : long tail internet advertising / long tail business
The Great Debate on Protecting the Long Tail - IAB Annual Leadership Meeting 2013
World Privacy Forum's Pam Dixon and NAI's Marc Groman respond to IAB's Randall Rothenberg about the need for collaboration and the consequences of regulations on the long tail, the small businesses of the internet.
Related topics : long tail business
Social Media Success for Small Publishers
This webinar session was held on July 17th as part of the Long Tail Alliance membership service to help small publishers get more out of their online advertising efforts. Learn the basics of social media and how social media marketing tactics can help you gain more business.
Related topics : long tail social media
I Am the Long Tail presented by the IAB
Small publishers from across the web share their stories about how interactive advertising is helping them achieve the American Dream. If you are a small online publisher and would like to be part of the I Am the Long Tail project, contact chris@iab.net
Related topics : long tail publisher
BlogHer Founder Explains the Long Tail Alliance
BlogHer founder, Jory Des Jardins, talks about her experiences with the Long Tail Alliance and explains why it is so important for small publishers.
Related topics : long tail explained