The Long Tail of E-Commerce | Business | TechNewsWorld

In the last a few years, the Internet has turned commerce on its head. Suddenly, once sound retail practices, like the mass-merchandising of a handful of popular products (think Cabbage Patch Kids, Tickle Me Elmos, Nintendos or Air Jordans), no longer guarantee a big financial payoff in today's retail environment.

The marketplace has become so segmented by niche consumers that best sellers only...

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Website: http://www.technewsworld.com

Related topics : long tail online retail / long tail marketing online / long tail online stores / the long tail how technology is turning mass markets into millions of niches / long tail online business

The Short and Long-Tail of Search Engine Optimization

You have most likely heard of the term "keyword optimization." If you haven't, the gist of the concept is to optimize the content of a webpage to maximize the probability of a user finding your site on Google, Yahoo!, or some other search engine. Seems straightforward enough, right? Keyword optimization, nevertheless, becomes difficult when choosing which keyword(s) to optimize for. A common...

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Website: https://nowmediagroup.tv

Related topics : long tail search engine optimization / long tail keyword search terms / long tail search engine / long tail search terms / long tail optimization

Market Samurai: Finding Long Tail Keywords

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Ajoutée le 18 sept. 2013

http://daveapproved.com/MS | When it...

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Website: http://www.youtube.com

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The Long tail and Mobile Web 2.0 applications - Futuretext

This is an ambitious post and I seek your feedback to improve its insights.

One of my personal highlights at 3GSM was an informal meeting organised by Daniel Appelquist from Vodafone. Apart from futuretext (me), other attendees included Vodafone , Swisscom , Ikivo , IBM , T-mobile , Gregory Gorman(The Open Group) , Access , Soonr and Teleca .

Opera Software , Sony-Ericsson and Openwave expressed...

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Website: http://www.opengardensblog.futuretext.com

Related topics : long tail web content / long tail web / long tail strategy amazon / book industry long tail / long tail model amazon

"Blockbusters": Why The Long Tail Is Dead And Go-Big ...

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"Blockbusters": Why The Long Tail Is Dead And Go-Big Strategies Pay Off

Ginny Marvin on October 23, 2013 at 3:42 pm

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Anita Elberse turned the long tail on its head during her keynote at the FutureM conference hosted by MITX in Boston last week. The popular professor of business administration at Harvard Business School discussed her new...

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Date: 2017-04-03 06:12:57
Website: http://marketingland.com

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Free: The Future of a Radical Price - Wikipedia

Overview[ edit ]

Free follows a thread from the previous work. It examines the rise of pricing models which give products and services to customers for free, often as a strategy for attracting users and up-selling some of them to a premium level. That class of model has become widely referred to as " freemium " and has become very popular for a variety of digital products and services.

Release[...

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Date: 2017-03-23 01:38:35
Website: https://en.wikipedia.org

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CiteULike: Should You Invest in the Long Tail?

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Abstract

The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their lists. But online retailing and the digitization of information goods have changed the commercial landscape: Virtual shelf space is infinite, consumers can search through innumerable options, and the marginal cost of reproducing and distributing products is low....

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Website: http://www.citeulike.org

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The Long Tail (book) - Wikipedia

Concept[ edit ]

The book argues that products in low demand or that have a low sales volume can collectively build a better market share than their rivals, or exceed the relatively few current bestsellers and blockbusters, provided the store or distribution channel is large enough. The term long tail has gained popularity as describing the retailing strategy of selling a large number of different items which each sell in relatively small quantities, usually in addition to selling large quantities of a small number of popular items. Chris...

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Date: 2017-03-29 01:18:44
Website: https://en.wikipedia.org

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The Long Tail (book) - Wikipedia

Concept[ edit ]

The book argues that products in low demand or that have a low sales volume can collectively build a better market share than their rivals, or exceed the relatively few current bestsellers and blockbusters, provided the store or distribution channel is large enough. The term long tail has gained popularity as describing the retailing strategy of selling a large number of different items which each sell in relatively small quantities, usually in addition to selling large quantities of a small number of popular items. Chris...

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Date: 2017-03-29 01:18:44
Website: https://en.wikipedia.org

Related topics : anderson chris 2004 the long tail wired magazine october 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004 / chris anderson wired long tail article / wired magazine chris anderson long tail

Software Robots: The Long Tail of Automation | WIRED

In 2004, Chris Anderson's now famous Wired article introduced the World to the Long Tail of niche marketing . This is a frequency distribution -- a graph, that can be used to understand a retailing strategy for selling a large number of unique items in individually small volumes.

He showed how the internet, and the likes of Amazon, could support a near "infinite" shelf strategy, offering niche...

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Website: https://www.wired.com

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The long tail | The Economist

For example, the internet has helped make it possible for publishers to keep a much larger range of books in print, and it has also transformed the market for antiquarian and out-of-print books, making it possible to search for a particular title across numerous book dealers.

The expression was popularised by Chris Anderson, a former journalist at The Economist and editor of Wired magazine, in...

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Date: 2017-04-03 04:33:57
Website: http://www.economist.com

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SEO Keyword Research Tool: Google vs Traffic Travis vs ...

find long tail keywords

long tail keyword research

Profitable-niche-long-tail keywords are hot. They have high buying potential if you know what to look for.

We're looking for: "keyword research". Let's inspect the results

Google Keyword Research Tool limits their keywords count at 100 so what they provide us is nothing more than 100 keywords (we cannot really go far with it)

Traffic Travis...

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Website: http://www.codrutturcanu.com

Related topics : keyword researcher a long tail keywords generator tool / long tail pro keyword research tool / free long tail keyword research tool / long tail keyword research tool / find long tail keywords using google keyword tool

The Longer Long Tail: How Endless Choice is Creating ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

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Website: https://www.amazon.co.uk

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The Long Tail (Audio Download): Amazon.co.uk: Christopher ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

Read more


Website: https://www.amazon.co.uk

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The Long Tail: How Endless Choice is Creating Unlimited ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

Read more

Date: 2017-03-22 20:55:20
Website: https://www.amazon.co.uk

Related topics : chris anderson the long tail how endless choice is creating unlimited demand / the long tail why the future of business is selling less of more by chris anderson / long tail how endless choice is creating unlimited demand / the long tail chris anderson google books / chris anderson long tail book

WordStream's Free Keyword Tool | WordStream

Learn More about The FREE Keyword Tool

Want to know more about The Free Keyword Tool, like where it gets its data , what "relative volume" means , or how it compares to other free keyword tools ? Then, keep reading or you can use the links to the right to jump down to a particular topic of interest.

What People are Saying about The FREE Keyword Tool

Here's what some of the biggest names in search...

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Date: 2017-04-03 05:48:14
Website: wordstream.com

Related topics : long tail keywords free software / longtail keyword tool google / keyword researcher a long tail keywords generator tool / google long tail keyword generator / long tail keyword search terms

Tail Management | Effective supply chain management

Tail Management refers to the strategy of consolidating the long tail of your supplier base, to achieve cost and process benefits across your business.

Typically suitable for corporate, multi-sited businesses with a large number of special suppliers, we can simplify your procurement, warehousing and logistics to bring significant rewards.

Implementing our end-to-end solution will help your business to:

Reduce the total cost of your procurement

Deliver up to 80% vendor reduction

Leverage...

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Website: http://www.tailmanagement.co.uk

Related topics : long tail strategy business / long tail retail strategy / long tail strategy / long tail effect

How to Find Low Competition Keywords | LongtailPro

Low Competition Keywords: Finding and Analyzing

Choosing the right keywords for your web marketing campaign is one of the things that will determine your business's success or failure. Having targeted, low competition keywords that draw in targeted traffic will play a key role in your success online. There is a lot to think about when it comes to keywords and becoming an expert is no easy task....

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Website: longtailpro.com

Related topics : low competition long tail keywords / how to find low competition long tail keywords / how to find low competition long tail keywords using free tools / find long tail keywords using google keyword tool / best tool to find long tail keywords

Comparison of Google clickthrough rates by position [# ...

Clickthrough research data reveals the importance of 1st, 2nd or 3rd position in Google

You often hear company owners saying "I want to rank top" for their target keywords. Although this may be an unrealistic hope, they're right to say this since they realise that the proportion of clicks driven by top positions is much higher.

Research showing average clickthrough rates by position in the SERPs...

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Date: 2017-04-03 07:25:40
Website: http://www.smartinsights.com

Related topics : long tail keyword search terms / long tail keyword search / long tail search queries / long tail google search / long tail search words

The Long Tail: Why the Future of Business Is Selling Less ...

By Robert Morris HALL OF FAMETOP 50 REVIEWER on Jan. 26 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More about this chapter...

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Date: 2017-03-22 20:55:20
Website: https://www.amazon.ca

Related topics : the long tail how technology is turning mass markets into millions of niches / anderson chris 2004 the long tail wired magazine october 2004 / chris anderson the long tail wired october 1 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004

The Long Tail: Why the Future of Business is Selling Less ...

By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...

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Date: 2017-03-22 20:55:38
Website: https://www.amazon.com

Related topics : the long tail how technology is turning mass markets into millions of niches / anderson chris 2004 the long tail wired magazine october 2004 / chris anderson the long tail wired october 1 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004

The Long Tail: How Endless Choice is Creating Unlimited ...

By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...

Read more


Website: https://www.amazon.com

Related topics : the long tail how technology is turning mass markets into millions of niches / the longer long tail how endless choice is creating unlimited demand chris anderson / anderson chris 2004 the long tail wired magazine october 2004 / chris anderson the long tail how endless choice is creating unlimited demand / the longer long tail how endless choice is creating unlimited demand

The Long Tail: Why the Future of Business is Selling Less ...

By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009

Format: Paperback

Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...

Read more

Date: 2017-03-22 20:55:38
Website: https://www.amazon.com

Related topics : the long tail how technology is turning mass markets into millions of niches / anderson chris 2004 the long tail wired magazine october 2004 / chris anderson the long tail wired october 1 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004

Chris Anderson (writer) - Wikipedia

Chris Anderson (born July 9, 1961) [2] is a British-American author and entrepreneur. He was with The Economist for seven years before joining WIRED magazine in 2001, where he was the editor-in-chief until 2012. He is known for his 2004 article entitled The Long Tail ; which he later expanded into the 2006 book, The Long Tail: Why the Future of Business Is Selling Less of More. [3] He is the...

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Date: 2017-03-26 04:33:01
Website: https://en.wikipedia.org

Related topics : the long tail why the future of business is selling less of more (2006) / the long tail why the future of business is selling less of more by chris anderson / anderson chris 2004 the long tail wired magazine october 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 1 2004

How to Find Low Competition Long Tail Keywords Using Free ...

How to Find Low Competition Long Tail Keywords Using Free Tools, I'm thinking my 'evergreen articles' would have received scads more page views and, hence, I'd have had a much more lucrative experience.

The author provides a free tool to assist users in gaining page views and, I am confident, most readers will agree with me (and several other reviewers, it seems) that we all will be within a...

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Date: 2017-03-22 20:55:38
Website: https://www.amazon.com

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HubSpot Keyword Tool Provides SEO Opportunity

HubSpot Keyword Tool Provides SEO Opportunity

Posted by Kathryn Cartini on Jan 24, 2016 2:59:39 PM

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Grow Your Business with Search Engine Optimization & Keywords Using HubSpot Software

Peacock Media has just entered the Upstate New York market, servicing personal brands and high-growth, high-tech startups in Syracuse , Rochester, Buffalo, Ithaca and Utica, NY. Using HubSpot's...

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Website: http://www.peacockmedia.com

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Using simple and long tail keyword searches - Lynda.com

Join Steve Harris for an in-depth discussion in this video Using simple and long tail keyword searches, part of SEO for Ecommerce.

View Offline

- Keyword research is probably the most important...aspect of your Ecommerce SEO strategy....After all, every search on Google begins with...just a few simple words typed into the search box....The sites that rank within the top 10 results below,...or let's be honest, the top...

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Website: https://www.lynda.com

Related topics : long tail keyword search terms / long tail keyword search / using long tail keywords / long tail seo keywords / long tail keywords for ecommerce

Rare Desert Lizard in California Protected by State

Rare Desert Lizard in California Protected by State

Flat-tailed Horned Lizards Have Declined for Decades,

Threatened by Habitat Destruction, Off-road Vehicles

SACRAMENTO, Calif.-- In response to a petition from the Center for Biological Diversity, California's Fish and Game Commission today made the flat-tailed horned lizard a candidate for protection under the California...

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Date: 2016-06-27 20:56:43
Website: http://www.biologicaldiversity.org

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Chris Anderson - Leigh Bureau

What You Pay For -- The New York Times

Praise

"Chris Anderson's Free unpacks a paradox of the online marketplace -- people making money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."

-- Newsweek

"Anderson's timing couldn't be better. Free arrives as whole swaths of the economy are having to contend with consumers finding ways --...

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Website: http://www.leighbureau.com

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Keyword Research: The Ultimate Guide - ViperChill

233 Comments

21 minutes

Utilising the power of the keyphrases that people use online has enabled me to make a full-time income since February 2009. I've spent the last two and a half years of my life doing nothing but using my own tactics, coupled with powerful resources, to analyse industries in order to get more website traffic. And, in-turn, make more money. This is known by many as Keyword...

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Website: http://www.viperchill.com

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Tail Risk Definition from Financial Times Lexicon

A long term investor will want to minimise left tail risk without losing out on right tail growth potential.

Investors can attempt to minimise tail risk (the risk of a fat tail) by tail risk hedging. They can limit the risk in their asset allocation by choosing sectors that are likely to be less volatile, or complement their long term strategy with derivative positions, for...

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Website: http://lexicon.ft.com

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Chris Anderson (Author of The Long Tail)

Chris Anderson was named in April 2007 to the "Time 100," the newsmagazine's list of the 100 men and women whose power, talent or moral example is transforming the world. He is Editor-in-Chief of Wired magazine, a position he took in 2001, and he has led the magazine to six National Magazine Award nominations, winning the prestigious top prize for General Excellence in 2005 and 2007. He is the author of the New York Times best-seller The Long Tail, which is based on an influential 2004 article published in Wired, and runs a blog on the subject at www.thelongtail.com ....

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Website: goodreads.com

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Long Tail - Internet Marketing Concept

http://www.jevince.com | This video shows the Long Tail concept postulated by Chris Anderson whereby it allows new rock bands or small/new business startups to dominate their niche, and is a famous concept in the ranks of Blue Ocean...

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Website: http://www.youtube.com

Related topics : long tail concept chris anderson / long tail marketing strategy ??? / long tail marketing strategy / long tail marketing concept / long tail concept internet

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