Selected articles for topic: leveraging the long tail
→ 19 articles
Check also 6 Videos for this topic
Develop a Long-tail Search Strategy - Marketplace Sellers
(only) 310,000!
Each of these terms has something to do (in one form or another) with home furnishings. For a business specializing in custom, one-off pieces of furniture, which would be a more relevant keyword to target in their search engine optimization and pay per click efforts? Which do you think would be more likely to convert to an inquiry relevant to the product they offer? Which term...
Website:
http://www.marketplacesellers.com
Related topics : long tail keyword search terms / long tail keyword search tool / find long tail keywords using google keyword tool / keyword researcher a long tail keywords generator tool / long tail keyword search
Leveraging the Long Tail of Keyword Demand - The Art of ...
Leveraging the Long Tail of Keyword Demand
As we discussed at the beginning of this chapter, the long tail of search is where 70% of search queries occur. Only 30% of those precious queries happen in the more obvious terms that people use, the so-called "head terms." Another way to underscore this is that in May 2007, Google Vice President Udi Manber indicated that 20% to 25% of all search queries that Google receives on a given day are queries that Google is seeing for the first time. You can think of this as the "ultra-long tail."
The long tail of search...
Date: 2017-04-03 10:01:25
Website:
https://www.safaribooksonline.com
Related topics : long tail keyword search terms / long tail search terms / long tail search queries / long tail keyword search / long tail google search
Long Tail Marketing | What is Long Tail Marketing?
How can a marketing school help you in this field?
However, some stores carry such a variety of inventory that their less popular items, in total, actually make up the bulk of sales. If they were to plot the number of sales of each individual product, they would see a distribution curve with a dominant "head" in the front, followed by a "long tail" of other products.
What is long tail...
Website:
http://www.marketing-schools.org
Related topics : long tail model of production / long tail web marketing / long tail marketing strategy ??? / long tail effect marketing / long tail marketing meaning
The Ultimate Guide for Mastering Long Tail Search
Tweet
When marketers and SEOs decide to target a highly competitive keyword, it could take months or even years to see meaningful movement in the SERPs. But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search...
Website:
https://blog.hubspot.com
Related topics : low competition long tail keywords / how to identify long tail keywords / long tail keywords meaning / long tail keywords article / long tail low search volume
How to Identify Long-Tail Keywords for Your SEO Campaign
How to Identify Long-Tail Keywords for Your SEO Campaign
The Case for the Long-Tail
A lot has been written about the importance of long-tail keywords for SEO campaigns. As an SEO, I know it's hard to convince clients that pursuing long-tail keywords that result in less search volume is actually a better long-term strategy than pursuing more appealing core terms with high search volume.
But with a...
Website:
https://www.advancedwebranking.com
Related topics : how to identify long tail keywords / how to use long tail keywords in adwords / long tail keywords adwords / long tail keywords article / long tail search volume
Google Adwords: Using the Long Tail to Optimize your ...
8. Implementing & Managing the Long Tail
What is the Long Tail?
By using the long tail of search you can instantly maximize your Google Adwords return on investment (ROI). But what is the Long Tail?
In the early days of Google Adwords, and pay per click (PPC) marketing, competition for generic industry keywords such as "books", "shoes" or "laptops" was reasonably sparse in many industries and a...
Website:
http://www.sayu.co.uk
Related topics : long tail keywords google adwords / long tail google adwords / how to use long tail keywords in adwords / long tail google search / google long tail keywords
The Long Tail | What's new, new media? | Fandom ... - Wikia
Edit
The long tail (yellow)
The long tail is the colloquial name for a long-known feature of statistical distributions, Power laws, Pareto distributions and/or Lévy skew alpha-stable distributions. The feature is also known as heavy tails, power-law tails or Pareto tails. Such distributions resemble the accompanying graph.
In these distributions a high-frequency or high-amplitude population is...
Date: 2015-08-02 05:38:46
Website:
http://newmedia.wikia.com
Related topics : long tail model chris anderson / wired magazine chris anderson long tail / the long tail why the future of business is selling less of more (2006) / long tail why the future of business is selling less of more / netflix long tail business model
6 Ways to Leverage the Long Tail in Your Marketing
The Long Tail is like the Force (Yes, as in Star Wars). It permeates everything you do online and binds all facets of your internet marketing. Well, perhaps that is a bit farfetched, but it is a very important concept and relevant for anyone trying to create an online presence for themselves or their business.
For those who came in late, the term "long tail" was coined by Chris Anderson to...
Website:
https://blog.hubspot.com
Related topics : long tail key phrases / long tail keyword marketing / long tail marketing chris anderson / seo long tail keyword phrases / long tail keyword phrase
Free Keyword Tools for Long Tail Keywords - Keyword Tool ...
Find long tail keywords your target audience is searching for.
TRY it Free!
Google Autocomplete Keyword Tool
The Google Autocomplete Keyword Tool is a free keyword tool used to find long tail keywords directly from Google search.
Amazon Keyword Tool
The Amazon Keyword Tool is a free keyword tool used to find long tail keywords directly from Amazon.
YouTube Keyword Tool
The YouTube Keyword Tool is a free keyword tool used to find long tail keywords directly from YouTube.
View all FREE Keyword...
Website:
http://www.keywordtooldominator.com
Related topics : long tail keyword search terms / long tail keyword suggestion tool / google long tail keyword tool / long tail keyword research free / free long tail keyword search tool
A Practical Guide To Leveraging The Long Tail For SEM
Today: Tools from Google AdWords and Yahoo Search Marketing that may not be news to everyone, but are definitely worth a second look. An in-depth guide to understanding the principles of The Long Tail and the practical application of it in SEM, followed up by the free read of the week.
Google AdWords: daily budget tool
I noticed something new recently inside AdWords that didn't get much press......
Date: 2017-04-02 15:00:48
Website:
http://searchengineland.com
Related topics : long tail keyword search terms / chris anderson wired long tail article / anderson chris 2004 the long tail wired magazine october 2004 / long tail search terms definition / how to find low competition long tail keywords using free tools
The "Long Tail" of e-commerce standards – Technology ...
The Long Tail concept dictates that only 80 percent of a group will agree on using a particular standard. For electronic commerce, that's a problem given the emergence of competing formats for data transmissions. New technologies may offer a solution.
Business-to-business (B2B) data standards are popular mechanisms for ensuring uniformity among the independent organizations that collaborate in a...
Website:
http://www.supplychainquarterly.com
Related topics : long tail concept in automotive industry / chris anderson wired long tail article / wired magazine the long tail article / long tail marketing concept / long tail concept example
The Long Tail of Collective Knowledge and Big Data - Coveo ...
unstructured data
I'll be speaking at the upcoming APQC conference on Knowledge Management, about how KM programs can and should leverage the Long Tail of Collective Knowledge. Often, traditional knowledge management programs focus on distilling knowledge into systems of record, which end up being under-utilized for a number of reasons, chief among them because they cannot contain the Long Tail...
Website:
http://blog.coveo.com
Related topics : long tail big data / chris anderson the long tail theory / long tail chris anderson definition / long tail marketing chris anderson / long tail chris anderson
How To Increase Blog Traffic: 5 Easy Steps to Stardom ...
If you want to increase blog traffic, the best thing you can do is quite simply create better content. You've probably heard this before - the term "content is king" is thrown around more than a funnel at a frat party. But creating "better content" isn't just about quality. It also means being more strategic with your content marketing efforts.
The most successful content is the kind that meets a...
Date: 2017-04-03 08:18:45
Website:
wordstream.com
Related topics : seo long tail keyword phrases / find long tail keywords using google keyword tool / how to find low competition long tail keywords using free tools / long tail keyword phrase / how to find low competition long tail keywords
The Long Tail of E-Commerce | Business | TechNewsWorld
In the last a few years, the Internet has turned commerce on its head. Suddenly, once sound retail practices, like the mass-merchandising of a handful of popular products (think Cabbage Patch Kids, Tickle Me Elmos, Nintendos or Air Jordans), no longer guarantee a big financial payoff in today's retail environment.
The marketplace has become so segmented by niche consumers that best sellers only...
Website:
http://www.technewsworld.com
Related topics : long tail online retail / long tail marketing online / long tail online stores / the long tail how technology is turning mass markets into millions of niches / long tail online business
The Long Tail of E-Commerce | News | E-Commerce Times
In the last a few years, the Internet has turned commerce on its head. Suddenly, once sound retail practices, like the mass-merchandising of a handful of popular products (think Cabbage Patch Kids, Tickle Me Elmos, Nintendos or Air Jordans), no longer guarantee a big financial payoff in today's retail environment.
The marketplace has become so segmented by niche consumers that best sellers only...
Website:
http://www.ecommercetimes.com
Related topics : long tail online retail / long tail marketing online / long tail web commerce / long tail online stores / the long tail how technology is turning mass markets into millions of niches
The Long tail and Mobile Web 2.0 applications - Futuretext
This is an ambitious post and I seek your feedback to improve its insights.
One of my personal highlights at 3GSM was an informal meeting organised by Daniel Appelquist from Vodafone. Apart from futuretext (me), other attendees included Vodafone , Swisscom , Ikivo , IBM , T-mobile , Gregory Gorman(The Open Group) , Access , Soonr and Teleca .
Opera Software , Sony-Ericsson and Openwave expressed...
Website:
http://www.opengardensblog.futuretext.com
Related topics : long tail web content / long tail web / long tail strategy amazon / book industry long tail / long tail model amazon
LongTail Media – Digital Marketing Services
At LongTail Media we provide digital marketing services. Through a proprietary network of informational portals, we acquire highly valuable internet traffic and forward it to our clients, in return for performance based compensation.
"In statistics and business, a long tail of some distributions of numbers is the portion of the distribution having a large number of occurrences far from the 'head' or central part of the distribution." -Wikipedia
As our name suggests, we target long tail online marketing channels to acquire high quality internet traffic at competitive rates. By catering to specific...
Website:
http://www.longtailmedia.co.uk
Related topics : long tail serving niche markets / long tail marketing online / long tail marketing digital / long tail niche marketing / long tail marketing
The Long Tail - Wired Blogs
October 01, 2005
Web 2.0 and the Long Tail, Part 2
After posting his Web 2.0 "meme map" , which he apparently hadn't expected people to find until he was finished with an accompanying essay, Tim O'Reilly has now posted the full essay: What is Web 2.0 . He'll be talking about it at his Web 2.0 conference next week in San Francisco.
I think Web 2.0 is a real and powerful concept, but the precise...
Website:
http://thelongtail.com
Related topics : long tail blog posts / long tail web content / leveraging the long tail through customer self service / long tail blog / long tail content definition
Long Tail Media Group - Home
Long Tail Media Group develops compelling new media properties at the convergence of the three primary drivers of today's online media marketplace - professional entertainment, social media and user-generated content.
Our Products
By combining the prime attribute of a television show - professional entertainment that attracts a loyal audience - with the advantages of the Internet - scalability, immediacy, and interactivity, we can create an entertainment experience that responds to the...
Date: 2012-04-08 17:44:40
Website:
http://longtailmediagroup.com
Related topics : long tail media group / long tail effect social media / long tail social media / long tail media / long tail internet advertising
19 Resources