Industry Perspectives: Chasing the Long Tail of ...

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Over the past 5 years, we have heard a lot about "the long tail" as it applies to successful internet businesses from retailers such as Amazon to online video rental companies such as Netflix.

The basic concept of the long tail is that as the cost of storage and distribution go down, less-popular items can prove to be more profitable than popular ones, which typically make money when...

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Date: 2017-04-03 08:50:02
Website: http://www.streamingmedia.com

Related topics : long tail video content / long tail theory netflix / long tail business theory / long tail web content / long tail theory examples

The Long tail and Mobile Web 2.0 applications - Futuretext

This is an ambitious post and I seek your feedback to improve its insights.

One of my personal highlights at 3GSM was an informal meeting organised by Daniel Appelquist from Vodafone. Apart from futuretext (me), other attendees included Vodafone , Swisscom , Ikivo , IBM , T-mobile , Gregory Gorman(The Open Group) , Access , Soonr and Teleca .

Opera Software , Sony-Ericsson and Openwave expressed...

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Website: http://www.opengardensblog.futuretext.com

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"Blockbusters": Why The Long Tail Is Dead And Go-Big ...

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"Blockbusters": Why The Long Tail Is Dead And Go-Big Strategies Pay Off

Ginny Marvin on October 23, 2013 at 3:42 pm

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Anita Elberse turned the long tail on its head during her keynote at the FutureM conference hosted by MITX in Boston last week. The popular professor of business administration at Harvard Business School discussed her new...

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Date: 2017-04-03 06:12:57
Website: http://marketingland.com

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Normal Test Plot - SkyMark Corp

J. Edgar Thomson

Normal Test Plot

Normal Test Plots (also called Normal Probability Plots or Normal Quartile Plots) are used to investigate whether process data exhibit the standard normal "bell curve" or Gaussian distribution.

First, the x-axis is transformed so that a cumulative normal density function will plot in a straight line. Then, using the mean and standard deviation (sigma) which are...

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Website: http://www.skymark.com

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Question: Should You Invest In The Long Tail? Answer: Not ...

Question: Should You Invest In The Long Tail? Answer: Not Really

by Lydia Loizides , Op-Ed Contributor, August 15, 2008

As many of you know, I have never been one to pay heed to the latest and greatest pop-business theories. So when I came across an article in the July/August Harvard Business Review, "Should You Invest in the Long...

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Website: http://www.mediapost.com

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The Long Tail - Implications for Hotel Sales and Marketing ...

� 2008 Hospitality Upgrade. No reproduction without written permission.

Most everyone has heard the phrase the long tail by now but many are unclear as to what exactly this means and how does it affect my hotel.  

The term was coined in 2004 by Chris Anderson, the editor and chief of Wired Magazine.  His book, "The Long Tail - How Endless Choice Is Creating Unlimited Demand,"  postulates...

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Website: http://www.hospitalityupgrade.com

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Software Robots: The Long Tail of Automation | WIRED

In 2004, Chris Anderson's now famous Wired article introduced the World to the Long Tail of niche marketing . This is a frequency distribution -- a graph, that can be used to understand a retailing strategy for selling a large number of unique items in individually small volumes.

He showed how the internet, and the likes of Amazon, could support a near "infinite" shelf strategy, offering niche...

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Website: https://www.wired.com

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The long tail | The Economist

For example, the internet has helped make it possible for publishers to keep a much larger range of books in print, and it has also transformed the market for antiquarian and out-of-print books, making it possible to search for a particular title across numerous book dealers.

The expression was popularised by Chris Anderson, a former journalist at The Economist and editor of Wired magazine, in...

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Date: 2017-04-03 04:33:57
Website: http://www.economist.com

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SEO Keyword Research Tool: Google vs Traffic Travis vs ...

find long tail keywords

long tail keyword research

Profitable-niche-long-tail keywords are hot. They have high buying potential if you know what to look for.

We're looking for: "keyword research". Let's inspect the results

Google Keyword Research Tool limits their keywords count at 100 so what they provide us is nothing more than 100 keywords (we cannot really go far with it)

Traffic Travis...

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Website: http://www.codrutturcanu.com

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The Longer Long Tail: How Endless Choice is Creating ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

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Website: https://www.amazon.co.uk

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The Long Tail: How Endless Choice is Creating Unlimited ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

Read more

Date: 2017-03-22 20:55:20
Website: https://www.amazon.co.uk

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The Long Tail (Audio Download): Amazon.co.uk: Christopher ...

By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007

Format: Hardcover

I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...

Read more


Website: https://www.amazon.co.uk

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River Boats & Ferries in Bangkok - Getting around Bangkok ...

Long Tail Boats are available for private hire for a more personalized and fun journey along the Chao Phraya River and around the klongs (canals) on the Thonburi side of the side of the city. Sathorn Central Pier has a large gathering of private hire long tail boats, although the drivers hang around all of the major piers including Tha Chang Pier near The Grand Palace and River City Shopping...

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Website: http://www.bangkok.com

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WordStream's Free Keyword Tool | WordStream

Learn More about The FREE Keyword Tool

Want to know more about The Free Keyword Tool, like where it gets its data , what "relative volume" means , or how it compares to other free keyword tools ? Then, keep reading or you can use the links to the right to jump down to a particular topic of interest.

What People are Saying about The FREE Keyword Tool

Here's what some of the biggest names in search...

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Date: 2017-04-03 05:48:14
Website: wordstream.com

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Long Tail Media Group Inc Company Profile | ZoomInfo.com

www.longtailmediagroup.com

Description

Long Tail Media Group develops compelling new media properties at the convergence of the three primary drivers of today's online media marketplace - professional entertainment, social media and user-generated content. The intersection of these...

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Website: http://www.zoominfo.com

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Comparison of Google clickthrough rates by position [# ...

Clickthrough research data reveals the importance of 1st, 2nd or 3rd position in Google

You often hear company owners saying "I want to rank top" for their target keywords. Although this may be an unrealistic hope, they're right to say this since they realise that the proportion of clicks driven by top positions is much higher.

Research showing average clickthrough rates by position in the SERPs...

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Date: 2017-04-03 07:25:40
Website: http://www.smartinsights.com

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Chris Anderson (writer) - Wikipedia

Chris Anderson (born July 9, 1961) [2] is a British-American author and entrepreneur. He was with The Economist for seven years before joining WIRED magazine in 2001, where he was the editor-in-chief until 2012. He is known for his 2004 article entitled The Long Tail ; which he later expanded into the 2006 book, The Long Tail: Why the Future of Business Is Selling Less of More. [3] He is the...

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Date: 2017-03-26 04:33:01
Website: https://en.wikipedia.org

Related topics : the long tail why the future of business is selling less of more (2006) / the long tail why the future of business is selling less of more by chris anderson / anderson chris 2004 the long tail wired magazine october 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 1 2004

long-tail risk exposure phenomenon have caused some ...

long-tail risk exposure phenomenon have caused some insurance companies to invest in shorter- term assets that have lower yields and thus generate lower premium earnings. In addition, increased coverage in areas with higher uncertainty of losses has occurred within the industry. 23. What does the expense ratio measure? Identify and explain the two major sources of expense risk to a...

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Website: https://www.coursehero.com

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The Long Tail

A team at Wharton did some Long Tail analysis on the Netflix ratings data the company released for its Netflix Prize. Although I don't agree with many of the conclusions in their paper (like some other academics, they got confused over definitions of "head" and "tail" and fell into the common trap of doing percentage analysis in an absolute numbers world), the data was interesting. They kindly...

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Website: http://longtail.com

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Private speed boat/longtail boat from Phuket to the ...

Private speed boat/longtail boat from Phuket to the islands?

Posted by: Little_Miss_Flighty on Jun 12, 12 at 01:22 AM

Hi all,

Heading back to Thailand in September and hoping to visit some of the Islands from Phuket.

Would ideally love to find a company that do private boat rides or hire a long tail boat to head out to Phi Phi Islands, Maya Bay..etc

We want something safe, reasonably priced and a reliable company. We dont mind having to take our own food or what not. We just dont want to be pushed onto the boat with other people and having to leave the island when they boat says we have to, we want to take our own time and...

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Website: http://m.fodors.com

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Private speed boat/longtail boat from Phuket to the ...

Private speed boat/longtail boat from Phuket to the islands?

Posted by: Little_Miss_Flighty on Jun 12, 12 at 01:22 AM

Hi all,

Heading back to Thailand in September and hoping to visit some of the Islands from Phuket.

Would ideally love to find a company that do private boat rides or hire a long tail boat to head out to Phi Phi Islands, Maya Bay..etc

We want something safe, reasonably priced and a reliable company. We dont mind having to take our own food or what not. We just dont want to be pushed onto the boat with other people and having to leave the island when they boat says we have to, we want to take our own time and...

Read more


Website: http://www.fodors.com

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The Long Tail: Why the Future of Business is Selling Less ...

Editorial Reviews

From Publishers Weekly

Wired editor Anderson declares the death of "common culture"--and insists that it's for the best. Why don't we all watch the same TV shows, like we used to? Because not long ago, "we had fewer alternatives to compete for our screen attention," he writes. Smash hits have existed largely because of scarcity: with a finite number of bookstore shelves and...

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Date: 2017-03-22 20:55:38
Website: https://www.amazon.com

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Please don't go to... Koh Poda, Thailand | GlobetrotterGirls

38

Do you remember when I asked you not to go to Todos Santos, Guatemala ? Or Samara in Costa Rica ? Valladolid in Mexico ? It has been a while since I found a place that I wanted to keep all to myself, but when I stumbled across Koh Poda, it took me only a few steps along the white soft sand to realize I had found another little gem that I didn't want to share with anyone. But you guys belong to...

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Website: http://globetrottergirls.com

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'The Long Tail: Why the Future of Business Is Selling Less ...

Continue reading the main story

More than an illustration of the benefits online booksellers and a movie tie-in can provide a book, the "Touching the Void" example demonstrates for Mr. Anderson how a new technology-fueled explosion of choice, guided by human and algorithm-driven filters, is upending the rules that have underpinned the entertainment industries for decades.

Advertisement

Continue...

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Website: nytimes.com

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Keyword Shitter Best Free Longtail Keyword Search Tools

Discover thousands of long tail keyword suggestions from Google, Yahoo, Bing, Kindle and much more. Keyword Shitter Pro, Best Free alternative to Google ...

Keyword Shitter - Free search volume & CPC for the Keyword Shitter ...

Keyword Shitter Chrome extension & Firefox addon that inserts keyword search volume and CPC inside Keyword Shitter.

Keyword shitter 2

Shit Keywords! Advanced About Reset....

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Website: http://www.youtube.com

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Harvard's Anita Elberse: Forget the "Long Tail" - CBS News

The Takeaway: Chris Anderson's now famous "long tail" theory urges media bosses to forget hit-making and instead to take advantage of the near zero cost of digital distribution to try and make money from selling small numbers of many titles to niche consumers. Sounds solid, but Elberse looked at some real world numbers and ends up less than convinced.

At Rhapsody, the music download service, the...

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Website: http://www.cbsnews.com

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Niche market - Wikipedia

Niche audience[ edit ]

Technology and many industrial practices changed with the post-network era . There is a new drive for niche audiences because audiences are now in much greater control of what they watch. It is very rare to have a substantial audience watch a program at once, with few exceptions such as American Idol , the Super Bowl and the Olympics . Still, networks do target particular...

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Date: 2017-03-20 11:44:15
Website: https://en.wikipedia.org

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The Torqued Wrench: A tale of helmet tails | VeloNews.com

Greg LeMond's Giro time trial helmet was ahead of its time, more similar to the ultra-modern designs we see today than any of the long-tail designs of the last two decades. Photo: John Pierce

CREVAUX, France (VN) --The dawn of the aero helmet is easy to pinpoint: Greg LeMond, 1989, with the Giro Aerohead. He may not have been the first to fair his noggin, but he did so on the greatest of stages,...

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Website: http://www.velonews.com

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Chris Anderson - Leigh Bureau

What You Pay For -- The New York Times

Praise

"Chris Anderson's Free unpacks a paradox of the online marketplace -- people making money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."

-- Newsweek

"Anderson's timing couldn't be better. Free arrives as whole swaths of the economy are having to contend with consumers finding ways --...

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Website: http://www.leighbureau.com

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The Long Tail (book) - Wikipedia

Concept[ edit ]

The book argues that products in low demand or that have a low sales volume can collectively build a better market share than their rivals, or exceed the relatively few current bestsellers and blockbusters, provided the store or distribution channel is large enough. The term long tail has gained popularity as describing the retailing strategy of selling a large number of different items which each sell in relatively small quantities, usually in addition to selling large quantities of a small number of popular items. Chris...

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Date: 2017-03-29 01:18:44
Website: https://en.wikipedia.org

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The Long Tail (book) - Wikipedia

Concept[ edit ]

The book argues that products in low demand or that have a low sales volume can collectively build a better market share than their rivals, or exceed the relatively few current bestsellers and blockbusters, provided the store or distribution channel is large enough. The term long tail has gained popularity as describing the retailing strategy of selling a large number of different items which each sell in relatively small quantities, usually in addition to selling large quantities of a small number of popular items. Chris...

Read more

Date: 2017-03-29 01:18:44
Website: https://en.wikipedia.org

Related topics : anderson chris 2004 the long tail wired magazine october 2004 / anderson chris. the long tail wired october 2004 / chris anderson the long tail wired october 2004 / chris anderson wired long tail article / wired magazine chris anderson long tail

Wired 12.10: The Long Tail

Hot Seat : Jeff Hawkins on intelligence

Sterling: Tomorrow's smart object is refreshingly dumb

Lessig: The Me Generation is burdening kids - and it's all our fault

More  »

Hit-driven economics is a creation of an age without enough room to carry everything for everybody. Not enough shelf space for all the CDs, DVDs, and games produced. Not enough screens to show all the available movies. Not...

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Website: http://archive.wired.com

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Nebelung - Wikipedia

The Nebelung is a rather new breed, with breeders in America, Canada, Russia, and Europe. In addition to TICA, the Nebelung is recognized by the American Cat Fanciers Association (ACFA), [2] the World Cat Federation (WCF), [3] Livre Officiel des Origines Félines (LOOF), [4] and independent cat associations in the Netherlands, Belgium, and Germany. The breed's availability is still rather...

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Date: 2017-03-21 22:05:15
Website: https://en.wikipedia.org

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