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The Long Tail of E-Commerce | News | E-Commerce Times
In the last a few years, the Internet has turned commerce on its head. Suddenly, once sound retail practices, like the mass-merchandising of a handful of popular products (think Cabbage Patch Kids, Tickle Me Elmos, Nintendos or Air Jordans), no longer guarantee a big financial payoff in today's retail environment.
The marketplace has become so segmented by niche consumers that best sellers only...
Website:
http://www.ecommercetimes.com
Related topics : long tail online retail / long tail marketing online / long tail web commerce / long tail online stores / the long tail how technology is turning mass markets into millions of niches
The Long Tail of E-Commerce | Business | TechNewsWorld
In the last a few years, the Internet has turned commerce on its head. Suddenly, once sound retail practices, like the mass-merchandising of a handful of popular products (think Cabbage Patch Kids, Tickle Me Elmos, Nintendos or Air Jordans), no longer guarantee a big financial payoff in today's retail environment.
The marketplace has become so segmented by niche consumers that best sellers only...
Website:
http://www.technewsworld.com
Related topics : long tail online retail / long tail marketing online / long tail online stores / the long tail how technology is turning mass markets into millions of niches / long tail online business
How To Increase Blog Traffic: 5 Easy Steps to Stardom ...
If you want to increase blog traffic, the best thing you can do is quite simply create better content. You've probably heard this before - the term "content is king" is thrown around more than a funnel at a frat party. But creating "better content" isn't just about quality. It also means being more strategic with your content marketing efforts.
The most successful content is the kind that meets a...
Date: 2017-04-03 08:18:45
Website:
wordstream.com
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The Long Tail - Implications for Hotel Sales and Marketing ...
� 2008 Hospitality Upgrade. No reproduction without written permission.
Most everyone has heard the phrase the long tail by now but many are unclear as to what exactly this means and how does it affect my hotel.
The term was coined in 2004 by Chris Anderson, the editor and chief of Wired Magazine. His book, "The Long Tail - How Endless Choice Is Creating Unlimited Demand," postulates...
Website:
http://www.hospitalityupgrade.com
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The Long Tail by Chris Anderson on Audio Download, Audio CD
Our world is being transformed by the Internet and the near limitless choice that it provides to consumers; tomorrow's markets belong to those who can take advantage of this. The Long Tail is really about the economics of abundance, an entirely new model for business that is just starting to show its power as unlimited selection reveals new truths about what consumers want and how they want to get it. The record business has been transformed by iTunes and Rhapsody; a similar transformation is coming to just about every industry imaginable.
What happens when everything in the...
Website:
http://www.learnoutloud.com
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How to Use Market Samurai for Keyword Research
Using Market Samurai for Keyword Research
I don't use Market Samurai much anymore. If I do keyword research, I use Long Tail Pro now.
Most people never take the time to do enough research before creating their websites. So they often target keywords that are either too competitive or not searched for enough.
This can be a huge mistake and often ends in failure when it comes to ranking in Google...
Website:
http://www.2createawebsite.com
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Why Chris Anderson's "Long Tail" theory might be all wrong.
Why Chris Anderson's theory of the digital world might be all wrong.
Nearly four years ago, first in a widely cited article and later in a best-selling book , Chris Anderson posited that the Internet, with its vast inventories of books, albums, and movies, would liberate the world from blockbuster schlock. Anderson, the editor of Wired, labeled his concept "the Long Tail," after the shape our...
Date: 2017-04-03 08:22:42
Website:
http://www.slate.com
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The Long Tail: How Endless Choice is Creating Unlimited ...
By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007
Format: Hardcover
I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...
Date: 2017-03-22 20:55:20
Website:
https://www.amazon.co.uk
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The Longer Long Tail: How Endless Choice is Creating ...
By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007
Format: Hardcover
I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...
Website:
https://www.amazon.co.uk
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The Long Tail (Audio Download): Amazon.co.uk: Christopher ...
By Robert Morris TOP 100 REVIEWER on 2 Jun. 2007
Format: Hardcover
I did not get to this book until recently and regret that because I then found it to be one of the most thought-provoking books I have read in recent years. As calvinnme "Texan refugee" explains in an excellent review posted on Amazon's US Web site, the title refers to "the colloquial name for a long-known feature of statistical...
Website:
https://www.amazon.co.uk
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Should You Invest in the Long Tail? - Article - Harvard ...
Article | Harvard Business Review | July - August 2008
Should You Invest in the Long Tail?
Abstract
The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their lists. But online retailing and the digitization of information goods have changed the commercial landscape: Virtual shelf space is infinite, consumers can search through innumerable options, and the marginal...
Website:
http://www.hbs.edu
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SEO Keyword Research Tool: Google vs Traffic Travis vs ...
find long tail keywords
long tail keyword research
Profitable-niche-long-tail keywords are hot. They have high buying potential if you know what to look for.
We're looking for: "keyword research". Let's inspect the results
Google Keyword Research Tool limits their keywords count at 100 so what they provide us is nothing more than 100 keywords (we cannot really go far with it)
Traffic Travis...
Website:
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The Long Tail: Why the Future of ... - books.google.com
Livres
books.google.fr - What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes...
Website:
https://books.google.com
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The Long Tail: Why the Future of Business Is Selling Less ...
By Robert Morris HALL OF FAMETOP 50 REVIEWER on Jan. 26 2009
Format: Paperback
Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More about this chapter...
Date: 2017-03-22 20:55:20
Website:
https://www.amazon.ca
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Industry Perspectives: Chasing the Long Tail of ...
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Over the past 5 years, we have heard a lot about "the long tail" as it applies to successful internet businesses from retailers such as Amazon to online video rental companies such as Netflix.
The basic concept of the long tail is that as the cost of storage and distribution go down, less-popular items can prove to be more profitable than popular ones, which typically make money when...
Date: 2017-04-03 08:50:02
Website:
http://www.streamingmedia.com
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The Long Tail: How Endless Choice is Creating Unlimited ...
By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009
Format: Paperback
Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...
Website:
https://www.amazon.com
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Long Tail Pro - The Best Keyword Research Tool for Long ...
Use Long Tail Pro to
Find Profitable Keywords
Score Keyword Competitiveness
Use our proprietary Keyword Competitiveness score to determine the difficulty of ranking different keywords in the top 10 Google results.
Custom Difficulty Targets
Add your domain to a project to discover what level of keyword difficulty you should be targeting with each of your sites so you can focus your...
Website:
longtailpro.com
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The Long Tail: Why the Future of Business is Selling Less ...
By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009
Format: Paperback
Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...
Date: 2017-03-22 20:55:38
Website:
https://www.amazon.com
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The Long Tail: Why the Future of Business is Selling Less ...
By Robert Morris HALL OF FAME TOP 500 REVIEWER VINE VOICE on January 26, 2009
Format: Paperback
Note: The review that follows is of the revised and updated edition of a book that was first published in 2006. It offers essentially the same information and insights except that Anderson has added a new chapter on marketing, one in which he explains "how to sell where `selling' doesn't work." More...
Date: 2017-03-22 20:55:38
Website:
https://www.amazon.com
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The Long Tail by Chris Anderson - AbeBooks
The Long Tail by Chris Anderson
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ISBN 10: 184413850X ISBN 13: 9781844138500
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Destination, Rates & Speeds
Item Description: New York Hyperion. Gebundene Ausgabe. Book Condition: Gebraucht. Gebraucht - Gut - What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone 'The Long Tail' is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting...
Website:
https://www.abebooks.com
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The Long Tail - Wired Blogs
The Long Tail article (and the forthcoming book) is about the big-picture consequence of this: how our economy and culture is shifting from mass markets to million of niches. It chronicles the effect of the...
Website:
http://www.longtail.com
Related topics : long tail wired article / long tail blog posts / long tail blog / wired long tail / long tail article
The Best Keyword Research Tool for Long Tail Keywords ...
Use Long Tail Pro to
Find Profitable Keywords
Score Keyword Competitiveness
Use our proprietary Keyword Competitiveness score to determine the difficulty of ranking different keywords in the top 10 Google results.
Custom Difficulty Targets
Add your domain to a project to discover what level of keyword difficulty you should be targeting with each of your sites so you can focus your...
Website:
longtailpro.com
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"Blockbusters": Why The Long Tail Is Dead And Go-Big ...
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"Blockbusters": Why The Long Tail Is Dead And Go-Big Strategies Pay Off
Ginny Marvin on October 23, 2013 at 3:42 pm
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Anita Elberse turned the long tail on its head during her keynote at the FutureM conference hosted by MITX in Boston last week. The popular professor of business administration at Harvard Business School discussed her new...
Date: 2017-04-03 06:12:57
Website:
http://marketingland.com
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Long Tail Pro CB Home Page | LongtailPro
Use Long Tail Pro to
Find Profitable Keywords
Score Keyword Competitiveness
Use our proprietary Keyword Competitiveness score to determine the difficulty of ranking different keywords in the top 10 Google results.
Custom Difficulty Targets
Add your domain to a project to discover what level of keyword difficulty you should be targeting with each of your sites so you can focus your...
Website:
longtailpro.com
Related topics : keyword competitiveness long tail pro / long tail pro keyword research tool / long tail pro google keyword tool / long tail pro keyword research / long tail keyword tool pro
CiteULike: Should You Invest in the Long Tail?
(Save current location: 130.185.154.33)
Abstract
The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will carry the rest of their lists. But online retailing and the digitization of information goods have changed the commercial landscape: Virtual shelf space is infinite, consumers can search through innumerable options, and the marginal cost of reproducing and distributing products is low....
Website:
http://www.citeulike.org
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The Long Tail Why the Future of Business Is Selling Less ...
Contemporary food
Customer reviews
OK, this book gets down graded because it is an excellent example of snake oil Kool Aid Let me explain I m sure that some people love this book However, Chris Anderson takes an excellent insight, then extends and extrapolates this insight all out of shape, drawing general conclusions about the whole economy that make absolutely no sense.First, consider the...
Website:
http://consoporte.com
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Long Tail Pro 3 Review Keyword Research Tool
http://www.matthewwoodward.co.uk/revi...
In this video I'm going to show you how to do keyword research properly using the best keyword research tool on the market - Long Tail Pro.
I will show you a bunch of keywords with loads of...
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http://www.youtube.com
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Long Tail - Internet Marketing Concept
http://www.jevince.com | This video shows the Long Tail concept postulated by Chris Anderson whereby it allows new rock bands or small/new business startups to dominate their niche, and is a famous concept in the ranks of Blue Ocean...
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http://www.youtube.com
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Chris Anderson - Leigh Bureau
What You Pay For -- The New York Times
Praise
"Chris Anderson's Free unpacks a paradox of the online marketplace -- people making money charging nothing. What was once just a marketing gimmick has morphed into the basis of a trillion-dollar economy."
-- Newsweek
"Anderson's timing couldn't be better. Free arrives as whole swaths of the economy are having to contend with consumers finding ways --...
Website:
http://www.leighbureau.com
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How to Find Low Competition Keywords | LongtailPro
Low Competition Keywords: Finding and Analyzing
Choosing the right keywords for your web marketing campaign is one of the things that will determine your business's success or failure. Having targeted, low competition keywords that draw in targeted traffic will play a key role in your success online. There is a lot to think about when it comes to keywords and becoming an expert is no easy task....
Website:
longtailpro.com
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Keyword Research: The Ultimate Guide - ViperChill
233 Comments
21 minutes
Utilising the power of the keyphrases that people use online has enabled me to make a full-time income since February 2009. I've spent the last two and a half years of my life doing nothing but using my own tactics, coupled with powerful resources, to analyse industries in order to get more website traffic. And, in-turn, make more money. This is known by many as Keyword...
Website:
http://www.viperchill.com
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The 10 Best Free Keyword Research Tools for Startups
Blog » SEO » The 10 Best Free Keyword Research Tools for Startups
Startups begin with an idea, but lack deep financial resources.
They are, therefore, reluctant to spend money on something as basic as keyword research.
Bootstrapped owners use the free Google's Keyword Planner, check around with their potential customers for keywords, and write down any keyword that they brainstorm.
All of that...
Website:
https://www.crazyegg.com
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'The Long Tail: Why the Future of Business Is Selling Less ...
Continue reading the main story
More than an illustration of the benefits online booksellers and a movie tie-in can provide a book, the "Touching the Void" example demonstrates for Mr. Anderson how a new technology-fueled explosion of choice, guided by human and algorithm-driven filters, is upending the rules that have underpinned the entertainment industries for decades.
Advertisement
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Website:
nytimes.com
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The Long Tail - Wired Blogs
February 19, 2007
Why niche brands win
Once upon a time, big companies bought�smaller companies and integrated their�offerings into the larger product line.�It made sense to sprinkle the better-known brand on the�lesser-known products and leverage all that brand power. Hence DEC�Compaq HP.
But now big is bad. Consumers are fleeing the mainstream for the authenticity and quality of niche...
Website:
http://longtail.com
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WordStream's Free Keyword Tool | WordStream
Learn More about The FREE Keyword Tool
Want to know more about The Free Keyword Tool, like where it gets its data , what "relative volume" means , or how it compares to other free keyword tools ? Then, keep reading or you can use the links to the right to jump down to a particular topic of interest.
What People are Saying about The FREE Keyword Tool
Here's what some of the biggest names in search...
Date: 2017-04-03 05:48:14
Website:
wordstream.com
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Long Tail by Anderson - AbeBooks
Destination, Rates & Speeds
Item Description: New York Hyperion. Gebundene Ausgabe. Book Condition: Gebraucht. Gebraucht - Gut - What happens when the bottlenecks that stand between supply and demand in our culture go away and everything becomes available to everyone 'The Long Tail' is a powerful new force in our economy: the rise of the niche. As the cost of reaching consumers drops dramatically, our markets are shifting from a one-size-fits-all model of mass appeal to one of unlimited variety for unique tastes. From supermarket...
Website:
https://www.abebooks.com
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The Long Tail: Why the Future of Business is Selling Less ...
Editorial Reviews
From Publishers Weekly
Wired editor Anderson declares the death of "common culture"--and insists that it's for the best. Why don't we all watch the same TV shows, like we used to? Because not long ago, "we had fewer alternatives to compete for our screen attention," he writes. Smash hits have existed largely because of scarcity: with a finite number of bookstore shelves and...
Date: 2017-03-22 20:55:38
Website:
https://www.amazon.com
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Longtail Asset Management
Long Tail Asset Management was formed in 2010 to manage a concentrated investment portfolio. Our focus is to identify unique investment ideas, perform rigorous fundamental analysis around these ideas and ultimately invest capital based on this research.
We view the business as a partnership between the investment managers, our clients and our service providers. We aim to build a workplace...
Website:
http://www.longtailasset.com
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The Long Tail Audiobook | Chris Anderson | Audible.com
View full details >
Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly. Meanwhile, people with important ideas (business people, teachers, politicians, journalists, and others) struggle to make their ideas "stick". In...
Website:
http://www.audible.com
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The Long Tail from SmarterComics - amazon.com
The Long Tail from SmarterComics
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Change This - The Long Tail
Issue 10 | The Long Tail
By Chris Anderson Published Dec. 14, 2004 9:00 p.m.
Editor-in-Chief of Wired, CHRIS ANDERSON says that the future belongs to those that serve the millions of untapped niche markets as well as they serve the masses. Read his manifesto to find out how unlimited shelf space and personalization can revolutionize your business.
Download
About Chris...
Website:
http://changethis.com
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The long tail | The Economist
For example, the internet has helped make it possible for publishers to keep a much larger range of books in print, and it has also transformed the market for antiquarian and out-of-print books, making it possible to search for a particular title across numerous book dealers.
The expression was popularised by Chris Anderson, a former journalist at The Economist and editor of Wired magazine, in...
Date: 2017-04-03 04:33:57
Website:
http://www.economist.com
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Chris Anderson, "The Long Tail" - Haas School
Chris Anderson, Editor in Chief of Wired Magazine, first coined the term "long tail" in October 2004 to describe the shift "away from a focus on a relatively small number of 'hits' (mainstream products and markets) at the head of the demand curve toward a huge number of niches in the tail." He spoke at the Haas School, UC Berkeley.(November 17,...
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Advertising - Wikipedia
An Allegiant Air aircraft in the special Blue Man Group livery.
New media and advertising approaches[ edit ]
This section possibly contains original research . Please improve it by verifying the claims made and adding inline citations . Statements consisting only of original research should be removed.
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( Learn how and when to remove this template message )
Increasingly, other media...
Date: 2017-04-03 01:04:44
Website:
https://en.wikipedia.org
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Common Mistakes New Online Store Owners Make That Prevent ...
Steve C Click here to learn how to start your own online store
After answering questions and critiquing online stores for over 4 years on this blog and running an online store course for the past year, I've noticed many common patterns and mistakes that new shop owners repeatedly make. And the funny thing is that most of these mistakes are crucial things that people often take for granted or...
Date: 2017-03-09 14:03:22
Website:
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Harvard's Anita Elberse: Forget the "Long Tail" - CBS News
The Takeaway: Chris Anderson's now famous "long tail" theory urges media bosses to forget hit-making and instead to take advantage of the near zero cost of digital distribution to try and make money from selling small numbers of many titles to niche consumers. Sounds solid, but Elberse looked at some real world numbers and ends up less than convinced.
At Rhapsody, the music download service, the...
Website:
http://www.cbsnews.com
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HubSpot Keyword Tool Provides SEO Opportunity
HubSpot Keyword Tool Provides SEO Opportunity
Posted by Kathryn Cartini on Jan 24, 2016 2:59:39 PM
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Grow Your Business with Search Engine Optimization & Keywords Using HubSpot Software
Peacock Media has just entered the Upstate New York market, servicing personal brands and high-growth, high-tech startups in Syracuse , Rochester, Buffalo, Ithaca and Utica, NY. Using HubSpot's...
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http://www.peacockmedia.com
Related topics : find long tail keywords using google keyword tool / free long tail keyword search tool / long tail keyword search tool / best tool to find long tail keywords / long tail keyword suggestion tool
Wired 12.10: The Long Tail
Hot Seat : Jeff Hawkins on intelligence
Sterling: Tomorrow's smart object is refreshingly dumb
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Hit-driven economics is a creation of an age without enough room to carry everything for everybody. Not enough shelf space for all the CDs, DVDs, and games produced. Not enough screens to show all the available movies. Not...
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http://archive.wired.com
Related topics : wired long tail / long tail online stores / long tail media in the store / long tail online retail / long tail marketing digital
Long Tail Pro VS SEMrush – Who wins when giants collide ...
2) Interesting Features
SERP Features
A unique and interesting idea. This feature will allow you to filter keywords based on different criteria of the Google search page. So for example, if you want to filter keywords that�do not have videos on the page then click SERP Features and then check the box for Videos. This is a great little feature and it expands to all sorts of things�such as...
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http://agentblackhat.com
Related topics : find long tail keywords using google keyword tool / long tail pro keyword research tool / long tail pro vs google keyword tool / long tail keyword research tool / long tail pro google keyword tool